Portfolio Partners
The Drink Show provides a streamlined way for distributors, importers and multi-brand owners to present multiple brands within a single, premium tasting environment.
This format is designed for efficiency - allowing you to showcase your portfolio, support brand growth and engage both trade and consumers in one activation.
One Platform. Multiple Brands.
Present your portfolio within a single footprint:
✔ Showcase multiple brands side-by-side
✔ Maintain consistent brand presentation
✔ Support both new and established products
✔ Maximise exposure without multiple activations
Built for Portfolio Efficiency
The format allows you to activate several brands at once, reducing time, staffing and operational costs.
✔ One set-up across your portfolio
✔ Shared staffing across brands
✔ Coordinated brand storytelling
✔ Centralised lead capture and engagement
Support Brand Growth
Use the platform to:
✔ Launch new products into market
✔ Build awareness for emerging brands
✔ Reinforce existing distribution lines
✔ Introduce trade and consumers to your full range
Flexible Brand Representation
Portfolios can be presented in a way that suits your structure:
✔ Individual brand focus areas
✔ Combined portfolio display
✔ Tiered presentation (core vs premium products)
Direct Engagement, Immediate Feedback
Engage directly with attendees across your portfolio:
✔ Real-time product feedback
✔ Immediate consumer response
✔ Trade interest and enquiries
✔ Brand comparison within your own range
Integrated Within a Balanced Showcase
Portfolio partners are positioned within a broader mix of wineries, distillers, breweries and emerging brands - ensuring strong flow, visibility and engagement across the floor.
Limited Opportunities
Portfolio partner participation is limited to maintain balance across the event and ensure effective exposure.
Enquire to Participate
If you are looking to present multiple brands within a single, structured activation, we invite you to get in touch.
👉 Enquire Now
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